Great Eastern FX Co. is an independent pedal company proudly based in the East of England. Their pedals are entirely designed and built in the UK, using components selected for performance rather than price. This includes low-noise metal film resistors, PET film capacitors, Alpha pots and Neutrik jack sockets.

"Making music is meant to be fun. It’s something we, as musicians, take very seriously. That's our approach to designing pedals in a nutshell. We make serious, practical tools for guitarists and producers, but we never forget their primary purpose: to facilitate fun."